Social Networking App Development: Features and Technology Stack for a New-age App!

Social Networking App Development: Features and Technology Stack for a New-age App!
Do you know?
“The number of social media users is projected to cross 3.43 billion in 2023, which will be nearly half of the total population of the world then.“
These numbers provided by Statista, a reputed online statistics portal, are astonishing! They showcase that this industry is growing by leaps and bound. Not only individuals but even professionals and business enterprises use these platforms for their growth. As a result, a plethora of social networking app development services has emerged across the globe. These apps have evolved over time with innumerable trendy features and tools. So one needs to keep abreast with the latest trends for each platform to build a top-of-the-line social media app.
This blog instills a detailed overview, features, and technology stack for architecting social media or social network apps. Let us delve into them.

Major Types of Social Media Apps

  • Photo/media-sharing platforms like Instagram, Snapchat, YouTube, etc.
  • Social network apps like Facebook, Twitter, etc.
  • Chatting apps like WhatsApp.
  • Blogging and publishing sites like Medium
  • Internet discussion forums like Reddit, Quora, etc.
  • Business networking sites like LinkedIn.
  • Consumer review platforms like TripAdvisor.
  • Anonymous social networks like Anonyfish,, etc
These apps have a general set of features embedded in them which are a must-have for any social media app. Let us have a glance at them:

Fundamental Features of Social Media Apps

Captivating user interface: The UI should form a great impression on users enabling easy navigation through the app. It should have a powerful and interactive visual design.
Easy registration and login: Considering the short attention span of today’s users, the registration and login processes must be as easy as possible.
Easier search functionality: Users should easily be able to search for anything by user names, tags, location, etc. As they start searching, the results should be filtered out and shown in a drop-down style at the earliest.
Private chatting and calling functionalities: A convenient chat feature for sending messages, photos, or other media and a calling feature to connect seamlessly are vital for these apps.
Message status: The users should be able to know if their message was read by the other users; they should also be able to hide their status if needed.
Ease of connectivity and expand user following: These apps must allow the users to easily access millions of people with ease and thus, build a following at a fast rate.
Creating and editing user profile: A thoughtful user profile that helps users to attract their target audience is essential for a social app. Users must be able to edit or customize it as well.
Push notifications: For keeping the users notified of recent activities and also about promotional activities, this feature is a must-have in the apps.
Appealing and real-time news feed: Relevant, real-time, and engaging news feed helps the users to stay tuned with information from friends and other communities. This potential feature compels the users to keep scrolling continuously.
Commenting, liking, and sharing: These features also ensure more engagement of the users.
Ability to add posts: Users should be able to express their thoughts on the platform. They should be able to share or upload files in the form of text, image, audio, video, etc. formats.
Group or community creating feature: Users, whether individuals or business entities, having common goals, interests, and values should be able to form groups or communities.
Add or remove friends/connections feature: Users must have the freedom to add, remove, or block their connections and also report if needed. This feature is extremely important in a world where unknown people connect so fast.
Emojis, GIFs, and stickers: These functionalities are necessary for ensuring that the apps give a more interactive and intuitive feel to the users.
Ability to integrate with other social media platforms: This feature helps the app owners to increase their user-base and drive adoption, thereby increasing its popularity.
Top-level security and privacy of information: Higher security and privacy features must be employed in the social apps to ensure secure interactions, prevent sensitive information of users, gain their confidence and thus, maintain the good reputation of the social network app.

A few more Advanced Features

  • Go live or broadcast feature
  • Hosting Watch Parties
  • Ability to highlight best stories
  • Ability to edit, crop or rotate images
  • Collaborative stories i.e. short-lived stories for one-day or limited time-span
  • Person-to-person (P-2-P) payment
Now as we are done with the features part, let us move to the technology stack requirements of these apps. There are two major parts- frontend and backend. Apart from this, we will also discuss the admin panel and database.

Social networking app development: Aspects to look for in Technology Stack


Frontend development depends on several factors like frontend features to be inculcated, the framework to be chosen for faster development, best performance, and the flexibility of the app.
For developing a web frontend, AngularJs and Bootstrap are considered reliable. Some can also use ReactJs. After deciding these platforms, one can combine them with HTML and CSS for styling capabilities and develop outstanding social apps.
For developing native apps, native languages like the below can be preferred:
  • Android- Java or Kotlin
  • iOS- Objective C or Swift
For developing hybrid apps, one can use frameworks like Ionic, React Native, Flutter, Cordova/PhoneGap, etc.


Backend is a crucial part of development for determining what logic will be used and how. Node.js is being widely used for backend development of dynamic social apps that focus on real-time events that need quick data processing with minimal latency. Apart from Node.js, PHP and Ruby are also being used for backend development.

Admin Panel

The Admin panel can dramatically impact the budgets. Admin panel can be either developed in-house or with the help of other development companies, depending on your requirements and goals. Since it is a time and money intensive process, several companies don’t build their Admin panels from scratch and work with a third-party service. However, with third-party services, there are limitations as customization is not possible.


Social apps need a huge amount of data to be accessed, stored, and processed. There are multiple databases available for the diverse needs of the apps. One can select any database: MySQL, PostgreSQL, SQLite or NoSQL database- for instance, MongoDB. However, we recommend using PostgreSQL or MySQL. For cloud services, Amazon Web Services are highly recommended as storage for all the data.


The best social network apps on the internet attract millions of users daily. This fact has inspired several business enthusiasts, investors, and entrepreneurs to break into this arena. We hope this blog has guided you in your social app development journey with the features and the technology stack to be used.
Please feel free to comment below to let us know your thoughts on this.
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What Features Make A Social Media App Extraordinary?

What Features Make A Social Media App Extraordinary?
Social Media App Development
A decade ago, who imagined that social media apps would dominate the internet so rapidly? Today, it rarely happens that we use our phones but don’t open a social app. WhatsApp, Instagram, Facebook, Twitter, and many other thriving apps have made us habituated to them.
Let us look at some numbers.

Social media statistics

  • A report from Statista, a renowned online portal for statistics, shows that social media users worldwide would cross 3.1 billion in 2021.
  • Another report from Smart Insights, an emerging marketing research and advisory company, shows that this number of social media users is expected to reach 3.484 billion till 2019.
These staggering numbers indicate how fast social media is capturing the internet. But what is the reason behind its popularity?

Why are social media apps so popular?

  • Social apps provide entertainment and infotainment
  • People from different corners of the world can connect and communicate easily and quickly
  • People can earn a substantial living through the social media app platform by setting their online business
  • People can post their skillsets and accomplishments and make themselves known to their peers and potential employers
  • People of similar interests can create dedicated groups and communities to achieve common goals
  • They can be used to create awareness for social causes and bring change in the society

Significant advantages of the social media platform for businesses

  • Businesses can swiftly connect to their target audience and customers
  • They can advertise their products or services to a wide range of audience in a short time
  • They can provide personalized support, notifications, updates, etc. to their customers
  • A social media app helps the businesses to create brand awareness, free of cost or using paid services
  • These apps help to boost the website traffic
  • Businesses can work on online reputation management (ORM) through customer reviews and provide better services to boost sales
With so many prospering benefits, several businesses prefer to create dedicated mobile applications today. Due to this, social media app development services are growing and providing innovative solutions. To ensure that the app becomes appealing to the users and highly successful, the app developers need to add exciting features to it.

What are the features of an addictive social media app?

User-friendly and attractive UI: The app must be easy to use and navigate through so that a wide range of audiences can be influenced. It should have alluring UI/UX so that the app engages the users for a longer time.
Easy connectivity: Ease of connectivity is the most significant feature of a social media app. The app should have advanced connecting features and search criteria for the audience of diverse backgrounds to connect swiftly.
Custom user profiles: A good app should let the users to extensively customize individual profiles by adding their bios, uploading pictures, etc. It makes them feel important.
Push notifications and news feed: A social app needs to boost engagement by generating a constant flow of news feed. It should have the ability to send notifications about other users’ posts, any special events, etc.
Building network: An app that allows the users to expand their following to a large number of people in less time or few clicks, grabs the attention of more users.
Integration with other social media platforms: To enhance popularity, a social app must easily integrate with other leading social platforms. It helps to organically grow the user-base.
Security and privacy: The personal information of the users is the most important asset of a social app and it should not be hacked or leaked to any third party. So, the app should have advanced privacy and security features. The users should have a secure login facility and privacy control options to ensure that their sensitive information remains safe. While collaborating with third-party apps, it should be ensured that only authorized apps should be preferred.
Other exciting features: Features like advanced settings, real-time chatting options, Google map integration, calling facility, file transfer facility, and ability to post reviews, share posts, comment on them, update the status, etc. make a social app exceptional.


The habit-forming social apps are the ones that have all the above-mentioned features integrated into them. These keep the users interested for a longer time. They become popular quickly and generate more revenue. So, a mobile app development company should keep all the above points in mind while developing a social media app.
Higher the number of engaged and active users on a social app, the more valuable the app becomes. So, are you looking forward to investing in a social app? We can help! Get in touch to know more.